Archive for January, 2008
When Great Web Design Benefits a Great Cause
Monday, January 28th, 2008
Want to see an example of a beautiful website?
Check out FreeRice.com. It’s fabulously simple, and a great example of everything that most real estate websites are not.
(There’s no whirling, search engine-blocking flash entry page, you’re not immediately greeted with a big paragraph explaining what FreeRice does, and the page doesn’t offer you a ton of options.)
What it [...]
Zestimate Shmestimate
Wednesday, January 23rd, 2008OK, here’s an example of why I believe Zillow’s home value estimates should be used primarily for recreational purposes:
A few days ago a friend called me because his kids are selling their home in one of the cities near Seattle. It’s been listed in the high $200’s for over a month, down $20K from where it started a few months [...]
Do Your Real Estate Photos Measure Up?
Friday, January 18th, 2008Do your home listing photos end up looking like this?
Or are you able to transform them into this?
Yes, that’s the same room. C’mon, admit it - you’re impressed, no?
Here’s my prediction:
Good staging and photography are going to be absolutely key to getting home listings in the future.
(And, key to having them sell at the [...]
How to Take a Great Business Photo
Monday, January 14th, 2008OK, not all of my business photos have turned out as sketchy as the one above. (Trust me though - I’ve had some close runner-ups.)
In any case, I ran across some excellent photo tips in Christopher Knight of EzineArticle.com’s blog post on how to take a great business photo.
It’s a short article, but he tells you [...]
Marketing Coincidence? You Be the Judge
Friday, January 11th, 2008I’m always fascinated with figuring out why an advertising campaign uses a certain font, color, sound theme or person to portray a product.
(This is especially useful when you know it’s been a successful campaign, since if something gets used consistently in marketing it must have a proven payoff.)
So on Monday, the day before the New Hampshire primaries, I was [...]
Why I Haven’t Been Posting
Friday, January 11th, 2008
It’s true, there’s a new man in my life.
OK, just kidding. But meet Jackson, one of my nephew’s miniature donkeys - just one of many cute reasons why instead of getting extra work done while I visited family in Pennsylvania over the holidays, I ended up sticking with the basics. (And also didn’t [...]