Our email newsletters let you quickly and easily share your expertise with real estate clients and prospects by sending information that helps increase the value, safety, and enjoyment they get from their real estate.
With that in mind, topics range from the more serious side to general homeowner interest. Here are three samples that give you an idea of the variety of subject matter we cover:
Sample 1: Economy
Sample 1 is an example of an issue that’s on the more serious side. This was an update on the housing market in early 2011, including a look “behind the numbers” that explained why housing news in the mainstream media does not always reflect what is actually happening at the time.
Sample 2: Remodel
Sample 2 shows one of our occasional updates on the latest remodel trends. Remodeling is a perennially popular subject, and since styles change constantly we usually devote at least one issue a year to this topic. Our unique perspective, based on years of showing homes and seeing what actually increases value in the minds of home buyers, allows us to tactfully point out when the current “trend” may not be the best option.
Sample 3: General Interest
Sample 3 is an example of a health and safety-related topic that people love to read about, but don’t have time to research for themselves. When you view the entire sample you’ll see how we included photos of each of the plants for easy reference. (This sample also has one of our favorite Lighter Sides; check it out and see what you think.)
To be clear, the samples above are all different issues of the same email newsletter. People enjoy reading about a variety of topics, so we deliberately alternate lighter subject matter with more serious issues.
Color Schemes
We currently offer six different color schemes. If you need a different one, please just give us a call and we’ll see what we can do.
Royal Blue
Classic Blue
Classic Green
Forest Green
Desert Brown
Classic Red
Target Audiences
- National: The real estate agents who use our service are based throughout the United States, so our e-newsletter articles are designed to match the needs of their real estate clients and prospects, regardless of what state they live in. (We do not currently offer service in Canada.)
- House and Condo Owners: Because many real estate agents sell both houses and condos, we make sure that every e-newsletter issue provides something relevant to each type of homeowner.
Note: If your real estate target market is highly specialized, for example, primarily Manhattan condo owners, or large farm properties in rural areas, then our typical article content may not be right for your client base. When in doubt, please just contact us and we’ll give you our honest opinion based on our experiences so far.
Our e-newsletter content is a good match for the vast majority of real estate agents throughout the U.S.
